Sustainability Standards

We do our best to carry our environmental initiatives all the way through to our shipping methods. Though we know there is more we can do, to adhere to our brand transparency, we find it important to share with you what we're actually doing in attempts to reaching a goal for a better planet. Tap each product or category to learn how we've made them as sustainable as possible. 

Blog post coming soon to share visual examples and DIY recipes to create these upcycling concepts. 

We love to stay on the forefront of green innovations. If you have an idea on how we can do more to improve environmental impact please contact us. 


Wildly Free recognizes the global danger our environment is in and we all must do our part even if it isn't perfect, to participate in change for a better Earth. 

Our product and shipping is 80%-100% plastic free and comprised of recycled, recyclable, and/or compostable packaging materials. 

Our product labels are printed under The Greenguard Gold Certification that ensures the interior products are low in chemical emissions, decreasing indoor pollution levels. This means that our labels and the facility they are printed in have been thoroughly tested and certified to meet stringent emissions standards for over 360 volatile organic compounds (VOCs), chemical emissions, and emits minimal gases. Eliminating sources of chemical emissions is the most effective way to reduce indoor air pollution according to the U.S. Environmental Protection Agency. Safer for people (babies) and our planet! 


Our Solstice Serum is available in a 1floz label-less BPA-free (food grade lined) refill pouch. Though our refill pouches are not a 100% zero waste option- they are a much better solution than repurchasing another dropper bottle for your next Solstice Serum refill. The rubber, plastic, and glass dropper combination is more challenging to properly recycle, so reusing your original bottle is a better alternative! Each pouch arrives with a reusable stainless steel funnel for the transfer! Once empty, trim the bottom end of the pouch open to thoroughly clean prior to recycling. 
This new refill option is recyclable through most recycling programs.¬†Until a better solution exists, these pouches are our answer to making the beauty industry less trashy.‚Ā† ūüóĎ

Refill Transfer Instructions:

  • Completely rinse out and scrub the inside of your Solstice Serum bottle with a mild soap, hot water. We recommend using a straw scrubbing brush to really get in there if you have one available.¬†
  • The label is waterproof as well so you should be able to keep it in tact.¬†
  • After the bottle is cleaned sanitize with alcohol.¬†
  • Allow the bottle to completely dry before transferring the refill contents into your bottle.¬†¬†
  • Enjoy your Solstice Serum¬†and knowing that you just made a positive impact!

We do our best to sustainably and ethically source our ingredients which include some of our very own grown plants and other wildly, grown ingredients from our nearby women farmer friends.

We leave out ingredients like silicones which don't bio-degrade and end up in our water supply harming biodiversity and our local ecosystems. We only use RSPO certified plant based glycerin which verifies it was sourced from responsible areas. We only use ethically sourced Mica, and all of our suppliers provide a statement that no child labor has been used in sourcing or production. 


We use only eco-friendly packaging options! Our shipments are also 100% carbon neutral! We use a carbon neutral shipping service that offsets emissions from package transport.

The circular Wildly Free logo stickers that may arrive with you packaging are FSC certified which means the paper products that make up our custom printed stickers are sourced from a forest and supply chain that is managed responsibly and sustainably. The paper is also acid-free and made from cellulose fiber where the active acid pulp is eliminated during processing. The pulp is also lignin- and sulfur-free, meaning that our ink won’t transfer from the stickers and the paper won’t leave behind any of these chemicals when decomposing. The stickers are also printed with more vivid and longer-lasting soy-based which have low levels of VOCs, reducing air pollution during the drying process. Made in the United States.

The bubble wrap you'll find in our shipping boxes is made of 30% recycled content and is 100% recyclable. Made in United States. 

Any stuffing we use is also eco-friendly and may include biodegradable (water soluble) packing peanuts or recycled paper shreds kept from packaging received by us!

The bubble mailer enveloped are made with at least 32.6% recycled content and fully recyclable and reusable! Made in United States.

The shipping label are constructed of 100% post consumer recycled material, are 100% recyclable and even have recycle compatible adhesive. Made in united States.

The shipping box is made from 100% post-consumer and post-industrial content and are manufactured right here in the United States. They are fully recyclable and biodegradable! 

The pouches and tissue paper for Soap Box Brows is completely reusable and recyclable. Made in United States. We like to use the Soapbox Brows single drawstring pouch to store jewelry while traveling or to fill with lavender and place in your pillowcase or lingerie drawer.


All orders will be ‚Äúcarbon neutral‚ÄĚ (‚Äúnet zero‚ÄĚ is another term you‚Äôll hear). That means that we will eliminate, capture, or otherwise mitigate all of the carbon emissions created from your orders treating your front door!¬†

When shipments are offset, you fund projects that reduce greenhouse gas (GHG) emissions like protecting forests or building wind farms. 


Soapbox Brows Tin

Our Wildly Free community shared some ideas for reuse of the tin and here is what they came up with! 

  • reusable eyelashes
  • bobby pins + hair ties
  • earbuds
  • hide-a-key container
  • loose tea
  • paper clips
  • jewelry
  • mints/candy
  • coins
  • medication
  • bandages
  • lip scrub/lip balm

Click here for a video sharing several repurposed ideas.

Soapbox Brows Pouch

Here are just some re-purpose concepts for the Wildly Free pouch.

  • makeup/skincare
  • personal hygiene products
  • underwear or socks during travel
  • stash sack
  • snacks¬†
  • hair accessories
  • medication bottles
  • keys/phone/wallet¬†
  • office supplies¬†
  • nighttime ritual goods on your nightstand

Soapbox Brows Kit Misting Bottle

The mini glass bottle found in our Soapbox Brows Kit can be used for both applying Soapbox and misting your wildflowers and plants! 

Soapbox Brows Instruction Card

The card can be planted to grow wildflowers. The instructions card is printed on paper handcrafted on Lotka paper in Nepal to help support a sustainable cottage industry. Each sheet is embedded with wildflower seeds and can be planted after you've read the instructions. No trees are destroyed in making this paper. 

Soapbox Brows Single Drawstring Pouch

This is perfect for storing jewelry while traveling or to fill with lavender and place in your pillowcase or lingerie drawer. 

The Bamboo Wand

The Soapbox Brows bamboo wand applicator is both compostable and biodegradable.

Resilient Mist

There are so many useful and fun ways to reuse the RESILIENT mist bottle. 

  • DIY Sea Salt Hair Mist¬†
  • Reed diffuser for your home workspace
  • Vessel for your plant or flower pickings (see below)
  • Plant misting bottle to keep your plants happy
  • Use as an incense burner


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